FDU’s O.Berk Company Family Business Forum helps family and closely-held businesses leverage social media

Madison, NJ (November 25, 2014) The O.Berk Company Family Business Forum’s fall seminar series will feature David Deutsch, Chief Strategist, Synergi Social, on Thursday, December 4 at Fairleigh Dickinson University’s Florham Campus. The forum will take place from 4 - 6 p.m. in Hartman Lounge, Hennessy Hall. Deutsch will be presenting on the topic, “Evolving Trends in Social Media.”

Facebook, LinkedIn, Twitter, YouTube, and Instagram — not sure where to begin or improve? The Forum has designed a session that will help family firms leverage social media, to save time while still investing in the online and community growth of their companies. David Deutsch, a social media expert, will be on hand to provide expert and practical tools to stay on the cutting edge of relevant social media for family and closely-held businesses. Attendees will learn how to attract new customers via unique marketing, engage more current clients, and collaborate within and outside of their industries.

Attendees are welcome to bring their Smartphones, tablets or laptops for hands-on learning, or they can be "hands-free" without devices and learn from the instructor, who will have plenty of engaging and interactive visual examples. This presentation will be geared toward family businesses, and anyone with an interest in family business is encouraged to attend. Come meet fellow family firms, network, and learn about the inner workings of family enterprises.

The event is open to the public. Admission is free for first time guests, and registration is required by December 2. For more information or to register, call the Rothman Institute at (973) 443-8842 or visit www.fdu.edu/family for their full schedule of O.Berk Company Family Business Forum events.

Part of the Silberman College of Business since 1989, the mission of the Rothman Institute of Entrepreneurship is to teach and support entrepreneurship and innovation in the academic, business and nonprofit communities. An outstanding entrepreneurship curriculum taught by an excellent faculty has helped make the academic program among the finest in the nation (as ranked by the Princeton Review). The Rothman Institute is excited to celebrate its 25th anniversary.

Established in 1992, the O.Berk Company Family Business Forum is the only organization of its kind in the state. Its interactive educational programs and peer support groups help members of family-owned firms effectively deal with important issues such as succession planning, conflict management, and organizational strategy.  Fairleigh Dickinson University’s Florham Campus is located at 285 Madison Avenue in Madison, N.J.

FDU Office of Public Relations

Dina Schipper,
Director of Public Relations
Fax: 201-692-7019

Scott Giglio,
Assistant Director of Public Relations

Dan Landau,
PR and Social Media Coordinator

Helen Grill,
Senior General Clerk
Fax: 201-692-7019