Chair, Department of Marketing and Entrepreneurship; Associate Professor of Marketing
Dr. Caroline Lego Muñoz is an Associate Professor of Marketing at Fairleigh Dickinson University. She received her Ph.D and M.S. degree from Auburn University and holds a B.A. from Coe College. At FDU, she teaches Principles of Marketing, Consumer Behavior, Buyer Behavior and Motivation, Marketing Research, and Internet and Direct Marketing. In addition to her classes, Dr. Muñoz also supervises marketing internships and is the co-advisor of Marketing Mix (the undergraduate marketing club). Recently, she received the Silberman College of Business Teacher of the Year (Florham) award (2009-2010). Dr. Muñoz’s area of specialization is consumer behavior. Specifically, her research interests include marketing pedagogies, social network sites, themed environments, and cross-cultural consumer issues.