Adjunct Professor, International School of Hospitality & Tourism Management
Corporate Director of Marketing, Dolce Hotels and Resorts
Professor Phil Mattia has over 15 years experience in the hospitality industry. He has served in various corporate marketing roles with a key focus on brand marketing.
Professor Mattia began his career with Cendant Corporation, (now Wyndham Worldwide) as a Marketing Manager in their corporate headquarters location in Parsippany, New Jersey. As Marketing Manager for Cendant Corporation, Professor Mattia provided day-to-day marketing support to various hotel franchisees in the areas of advertising, promotions, travel trade initiatives and communications. Professor Mattia later held several key marketing positions at Wyndham Worldwide to include Brand Manager and Director of Marketing where he developed various operating and marketing plans for select hotel brands. These plans were strategically developed and focused on the primary goal of driving room nights and increasing revenue. Professor Mattia was credited with several key accomplishments at Wyndham Worldwide to include the development of a strategic partnership with American Express OPEN which increased brand revenue and awareness.
Professor Mattia has led the process of repositioning brands by conducting research through qualitative and quantitative methods. Based on extensive research he directed the brands new positioning efforts in the areas of advertising campaigns, logo usage, vision and mission statements, property level items and amenities, property signage, and the integration of the positioning into the property level experience.
Currently, Professor Mattia serves as the Corporate Director of Marketing for Dolce Hotels and Resorts. In this role he leads the company’s marketing efforts on both a local and national level. He develops and manages the brand’s creative, strategic, and public relations initiatives in effort to drive brand revenue and awareness.
Professor Mattia graduated from Montclair State University in Upper Montclair, New Jersey where he majored in Political Science. Professor Mattia received a Master of Science in Hospitality Management from Fairleigh Dickinson University’s International School of Hospitality and Tourism Management in Madison, New Jersey.
1000 River Road
Teaneck, NJ 07666
Mail Stop: H-DH2-14